SERVICES
Taking Your Lead Generation to
the Next Level
Growth-Driven Strategy
Custom marketing roadmaps that scale. We partner with your team to build and execute a digital marketing strategy—from positioning to pipeline—designed to accelerate growth without bloated overhead.
Demand Generation & Paid Media
High-impact lead generation at scale. We work with your Paid Media team to manage and optimize your paid search, and programmatic campaigns to consistently generate qualified leads and fuel your sales pipeline with precision.
SEO & AI Optimization
Own your niche, convert your traffic. We help you climb the search rankings and turn clicks into conversions through SEO content strategy, technical SEO and AI Strategy — all tracked with analytics.
We’re Good with Numbers
+15
+$10m
Years of Experience
Ad Spend Experience
ABOUT
We're Your Growth Partner
A modern growth consultancy built for ambitious B2B companies. With over 15 years of experience leading high-performance marketing teams, I specialize in helping venture-backed startups and scaling software companies unlock revenue through smarter strategy, targeted demand generation, and analytics that actually tell a story. My work is grounded in real-world results—think 10x pipeline growth, and millions in managed ad spend.
I don’t believe in bloated agencies or cookie-cutter playbooks. I operate as a strategic extension of your team—bringing deep expertise in paid search, SEO, and marketing ops to create systems that scale. Whether you need a fractional marketing leadership or a partner to develop your lead gen engine, I'm here to make digital marketing your growth advantage.
REFERENCES
Work Experience
What's In A Name?
Nord Luce — Italian for “northern light” (pronounced Nord LOO-cheh) — draws inspiration from the North Star, a constant point of guidance for sailors and explorers throughout history. It represents clarity, direction, and the steady presence needed to navigate uncertain waters. As a consultant, my role is much the same: helping companies chart a clear course toward growth and success.
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The name also reflects my personal passions — a love for the sea, a deep respect for navigation and discovery, and a connection to Italy through family. Nord Luce is both a compass and a tribute — to where I’ve been, who I am, and the clients I guide forward.